Business Administration - Marketing

Delivery Options

In addition to the more traditional lecture setting, students also utilize NAIT's state-of-the-art computer labs. Our computer labs are fully equipped with current business software and Internet access. Business Administration students are supplied with e-mail accounts.

Classroom and Study Hours

Average Number of Hours in Classroom:
Students should expect to attend classes for an average of 20 hours per week over the course of the two-year program.

Average Number of Hours of Study Outside of Class:
Students should expect to spend one to three hours per one hour of class time studying, completing assignments and doing research.

Continuing Education Courses

You can receive credit in the full-time program by completing the following Continuing Education courses:

Course ID Name
Year 1
JRSB101 Communications I
JRSB110 Microeconomics
JRSB115 Introductory Financial Accounting
JRSB112 Macroeconomics
JRSB117 Introductory Managerial Accounting
JRSB120 Introduction to Business
JRSB125 Introduction to Finance
JRSB130 Introduction to Marketing
JRSB135 Organizational Behaviour
JRSB150 Introduction to IT
Year 2
JRSB201 Business Statistics
JRSB205 Business Law
JRSB215 Communication II
JRSB250 Management Information Systems
JRSB360 Applied Research Methods
MARK268 Business to Business Marketing
MARK271 Professional Selling Principles
MARK276 Promotional Management
Year 2 Electives (Choose 2)
MGMT256 Introduction to Strategic Management
MARK372 Sales Management
MARK378 Public Relations

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Learn more about the JR Shaw School of Business

Visit NAIT's JR Shaw School of Business website for more info about programs, student experience, alumni profiles, and more.