NAIT expert available to talk about the marketing of Mother’s Day
WHAT: Mother’s Day has become a multi-billion dollar occasion in North America, with the overwhelming majority of Canadians reporting they buy their mom a gift. So what does this mean for retailers, and for our wallets? We have a NAIT marketing expert who can help round out and localize your Mother’s Day coverage.
WHO: Surjit Rai, a marketing instructor in NAIT’s JR Shaw School of Business
WHY: Surjit can talk about the marketing of Mother’s Day, what it means for Canadian retailers and how much we’re spending.
Surjit can be reached at 780.471.7791 (office) or by email: surjitr@nait.ca.
For more information, please contact:
Frank Landry
NAIT Media Relations
P 780.471.8450 C 780.916.8307 E flandry@nait.ca