Author Archives: jrssb

A Great and busy week here at NAIT! Student elections start today, have a look at the Nugget to read your representatives bios and vote! I saw yesterday Research In Motion (RIM) dropped the price of their playbook to $249.00. … Continue reading →

One of my favourite quotes comes from a speech given by Theodore Roosevelt in France called, “Citizenship in a Republic“. In his speech, from 1910, Roosevelt speaks about some countries we still recognize today. Under other forms of government, under the … Continue reading →

Follow me closely on this one … In marketing it is understood that value is created through the use of what we call the 4 P’s; Product, Price, Place, Promotion. Promotion refers to communication, after all what good is it to … Continue reading →

Every year millions of people tune into the Superbowl. Some watch it for the love of the game, others (like me) watch it just to see the commercials. I think the Superbowl has created competition among big brand names over … Continue reading →

The reality of our society is that every person is connected in some way. Forget the old x6 rule that says that everyone is connected through no more than 6 people. Nowadays it is no stretch to say that everyone … Continue reading →

So I began my MIS (Management Information Systems) classes this semester with a couple of videos. The first is called “A Vision of Students Today” (Link). My understanding is that it was created by a number of students at Kansas State … Continue reading →

Have you seen the new site qwiki (www.qwiki.com)? I actually think it is quite an interesting evolution of wiki’s in general. Have a look and let me know what you think..  Do you think showing this in a classroom environment … Continue reading →

What will a marketing budget of half a Billion dollars buy you? Get ready for the Xbox Kinect product launch starting next week. (Link)

I’m taking a class here at NAIT, “Best practices in eLearning”. Within this class there is a link to a YouTube video, “A Vision of Students Today” (link). The video and the course has me thinking and now I’m looking … Continue reading →

Have you seen Melinda Gates Ted video “What nonprofits can learn from Coca-Cola” ? If not have a look, nice job! (link) I found it thought provoking when she was speaking of how Coca-Cola uses aspirational marking to sell their products … Continue reading →