JRSB130 Introduction to Marketing

This course introduces you to the principles of marketing. The key concepts, methods of analysis, strategies, and tactics critical to managing profitable customer relationships in today's dynamic and connected environment are presented. Major emphasis is placed on the marketing mix and its strategic application to an increasingly complex business environment. In particular, the detailed areas of product, promotion, price, and distribution are examined in reference to achieving company objectives.

Credits: 3.0

Register now for:

 eLearning

Section EM - May 1 to June 23, 2012
Campus: Online
Fee: $497

 eLearning

Section EN - June 26 to Aug 18, 2012
Campus: Online
Fee: $497
Section H - May 2 to June 13, 2012
Mon & Wed, 6:00 pm - 10:00 pm
Plus: 2 FRIDAYS – May 4 & 25 @ 6 – 10PM
Fee: $497
Section I - June 18 to July 25, 2012
Mon & Wed, 8:30 am - 12:30 pm
Plus: 3 FRIDAYS - Jun 22, Jul 6 & 20 @ 8:30 - 12:30PM
Fee: $497
Section J - June 19 to July 26, 2012
Tue & Thu, 6:00 pm - 10:00 pm
Plus: 2 SATURDAYS – Jun 23 & Jul 14 @ 1 – 5PM
Fee: $497
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section A - Sept 5 to Dec 5, 2012
Wed, 6:00 pm - 10:00 pm
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section AACA - Nov 29, 2012 to Mar 7, 2013
Thu, 6:00 pm - 9:00 pm
FAST TRACK ACCELERATED ACCOUNTING
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section B - Sept 10 to Dec 17, 2012
Mon, 6:00 pm - 10:00 pm
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section C - Sept 8 to Dec 15, 2012
Sat, 8:30 am - 12:30 pm
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section D - Jan 9 to Apr 17, 2013
Wed, 6:00 pm - 10:00 pm
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section E - Jan 14 to Apr 22, 2013
Mon, 6:00 pm - 10:00 pm
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section F - Jan 10 to Apr 18, 2013
Thu, 6:00 pm - 10:00 pm
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section G - Jan 5 to Apr 20, 2013
Sat, 1:00 pm - 5:00 pm
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section H - May 1 to June 17, 2013
Mon & Wed, 6:00 pm - 10:00 pm
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section J - June 19 to July 31, 2013
Mon & Wed, 8:30 am - 12:30 pm
Enrollment begins
Jun 1, 2012
For additional information,
please call 780-471-6248
or email asknait@nait.ca 		Section K - June 20 to July 30, 2013
Tue & Thu, 6:00 pm - 10:00 pm
No longer available for registration:
In Progress Section D - Jan 11 to Apr 18, 2012
Wed, 6:00 pm - 10:00 pm
Fee: $497
In Progress Section E - Jan 9 to Apr 16, 2012
Mon, 6:00 pm - 10:00 pm
Fee: $497
In Progress

 eLearning

Section EG - Jan 9 to Apr 28, 2012
If class is full, please note there is a second section (EH) available
Campus: Online
Fee: $497
In Progress

 eLearning

Section EH - Jan 9 to Apr 28, 2012
Campus: Online
Fee: $497
In Progress Section F - Jan 12 to Apr 19, 2012
Thu, 6:00 pm - 10:00 pm
Fee: $497
In Progress Section G - Jan 7 to Apr 21, 2012
Sat, 1:00 pm - 5:00 pm
Fee: $497
Last Updated: 2/11/2012 8:09:59 PM