Alyson Hodson
Alyson Hodson (Business Administration-Marketing '00) is the president and CEO of zag. They are a full-service Edmonton-based marketing agency that is hell-bent on getting to know your brand inside and out. They ask the right questions to unearth exactly where you want to be. Then — and only then — can they build the roadmap that helps you get there. By starting with strategy, they make sure every campaign, social post, and line of copy is crafted with an aligned purpose.
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