Pitch it to Me Student Competition

Present your startup idea and win cash!

Showcase your business concept to industry leaders, government, and investors in a Dragons’ Den–style event.

Our next Pitch it to Me competition will be held November 26, 2025.

Start by submitting a 3-minute video highlighting your pitch deck. Short-listed entrants will advance to the live finals, where the top three will win up to $4,000.

For more information please email mawji@nait.ca

 

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Pitch competition 

Our next Pitch it to Me Student Competition is coming on November 26, 2025!

Apply Now

Applications are due October 22, 2025.


Suggested Pitch Structure

How should one go about delivering a great pitch? There are plenty of fantastic resources and videos online – read below for a general guide to elevator pitch structure. Creative and unique pitches are always welcome, but judges will be looking for the criteria below.

  1. Problem: outline the problem or pain point that your business will address.
  2. Solution: describe your solution to the problem.
  3. Idea and business model: describe in further detail how your solution works. Outline how your idea makes sense as a business – how will you make money? How will you fund the venture? Are you expecting to deliver investors with a return?
  4. Market validation: can you show that there is an appetite for your idea?
  5. Progress to date (if any): have you generated any revenue? Have you secured any funding? Do you have any goals or targets?
  6. The ask: a good pitch has an ask or a call to action. Do you need funding? Expertise? Space? Simply to meet for coffee to discuss? The judges will want to see an ask that makes sense for the business – and should feel compelled enough to want to explore your idea further.

Judging

Judges will be provided with a rubric for use in scoring each round. The top three competitors will be chosen according to the judge's discretion, with the rubric being used as a guideline.

The rubric addresses several items, each with a different weight, including:

  • Performance of the pitch

  • Founder readiness

  • Entrepreneurial execution

  • Pitch content 

  • Business idea strength


Past Pitch Competition Winners

2024/25 - Pitch winners 

  • 1st place - Ishita Sharma
  • 2nd place - Marcela Pestana Nogueira
  • 3rd place - Bilal Gavacs  

 

2023 - Pitch winners 

  • 1st place - Chris Small with "Faculty of Skin"
  • 2nd place - Mehrab Shikder with “Wire Financial”
  • 3rd place - Tora Matys with “EZNOIZE”  
  • Runner up - Dawn Osland with "CMGP Calculator"
  • Runner up - Sawyer Lane with "Parachute"

 

2022 Pitch winners 

  • 1st place – Mikayla Balfour with "Grit Snow"
  • 2nd place – Ayanna Caesar with "Efficiency Coaching"
  • 3rd place – Braden Richards with "Chef Fresh"
  • Runner up – Pratham Lakhani with "Cleto"
  • Runner up – Gurmukh Singh with "Team Super Foods" 

 

2021  Pitch winners 

  • 1st place – Niki Kearl with "Blu Orthotics Lab"
  • 2nd place – Lydon Horne with "Air Management YEG"
  • 3rd place – Samuel Yasinski with "LIV Property Management"
  • Runner up – Aliah Agito with "Clotheroo"
  • Runner up – Sonja Holowaychuk with "SelfWoven"
  • Runner up – Isaac Firman  

Watch 2021 pitch competition

 

2020 Pitch winners 

  • 1st place – Shelvie Fernan with "Drive and Fetch"
  • 2nd place – Patrick and Chaimae Cunningham with "Paddy Bakes"
  • 3rd place – Andrea Espinoza with 'Epico Designs"
  • Runner Up – Michelle Nip with "Meech Bakes"
  • Runner Up – Mahdi Hussain and Ahad Khalil with "Team Alpha" 
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