School of Applied Sciences and Technology

Digital Media and IT Web Design and Development Concentration

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The Digital Media and IT (DMIT) program is multi-disciplinary in its approach. Spanning a range of career opportunities from business analyst to visual designer, this innovative program allows you the ability to meet industry demand while developing skills aligned with your individual talents and inclinations.

One of the most powerful marketing tools a business can have is a well-designed and highly functional web presence. The Web Design and Development area of emphasis will teach you the most current web design techniques and best practices for web development and search marketing.

From brochure-style products and service websites to custom web applications, this area of emphasis will arm you with the design, business and technical skills you’ll need to build customized web solutions for organizations and individuals.

Starting in Fall 2023 and beyond, the Digital Media and IT program will participate in a Bring Your Own Device (BYOD) program. Students will be required to purchase a laptop that meets their program requirements before their first day of classes. View Tuition and Fees section for laptop specs.

Quick Facts

Credential: Diploma

Diplomas are credit programs that take 2 to 3 years and lead to government approved and industry-recognized credentials.

Campus: Main

Any in-person components of your courses will be delivered at NAIT's Main Campus in Edmonton. View map

Delivery Options:

  • Both On-Campus and Virtual - Some of your coursework will be in-person, on campus and some will be done online.

Length: 2 Years

With a typical full-time course load, this program will take 2 Years to complete.

Open Studies: Available

This program has courses that are available for Open Studies. Open Studies allows you to explore credit courses without applying to a program. It is an opportunity to get a feel for school and what program you want to be in. View courses

International Students: Accepted

This program accepts international students, however, program availability may be limited. Check program availability for this term. This program also meets the eligibility for the Post-Graduation Work Permit program. Each student is responsible for maintaining their eligibility throughout their studies.

Grad Employment Rate

Employment rates are reported by NAIT alumni, are for information purposes, and do not guarantee future employment opportunities. Please note that data for newer programs may not be included within this report.

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Median Starting Salary

Salaries are reported by NAIT alumni, are for information purposes, and are not a guarantee of future income. Please note that data for newer programs may not be included within this report.

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Work Integrated Learning: Co-op

This program has Work Integrated Learning (WIL). WIL is a form of experiential learning that integrates academic studies with relevant work-based learning. Experiences are directly tied to curriculum and part of an approved program of study.

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Hands-on, industry-relevant skills

This area of emphasis focuses on small- and medium-sized projects, giving you the opportunity to develop your skills in a wide range of areas, including online business, front-end web design and interactivity, web development and content management systems (CMS).

Tools and techniques

You will learn computer-specific languages, including HTML5, CSS, JavaScript, jQuery and PHP/MySQL, and you will develop high-end skills using Adobe Photoshop and Adobe Illustrator. Coursework will also teach you about content management systems including WordPress, Joomla and CSS grid systems, as well as the most current responsive design techniques for mobile, desktop and tablet viewing.

Elective courses

Because of the flexibility and breadth of the DMIT program, you may choose to take elective courses from other DMIT streams in addition to your core stream courses. The courses listed on this page are provided as recommended courses that will help you succeed in your chosen DMIT area of emphasis. 

Co-op opportunities

As a result of DMIT's close connection with industry, various co-op opportunities exist for students in the DMIT program. Many companies offer our students paid co-op positions that provide direct experience in specific areas of study. Co-op is also seen as a staffing strategy for many organizations.

Contact the program at dmit@nait.ca or 780.378.6140 for more information.

Co-op opportunities are available for 4-month terms.

Students must have a minimum of 28 credits and a GPA of at least 2.7 to apply for a co-op position. These co-op opportunities benefit not only DMIT students but also the employers.

Career Outcomes

Job Opportunities

  • Web Designer
  • Web Developer
  • Front-End Web Developer
  • Back-End Web Developer
  • Full Stack Web Developer
  • SEO Strategist
  • UX Designer
  • UI Designer
  • Content Strategist

Median Starting Salary

The expected starting salary for individuals with a(n) Digital Media and IT Diploma is $48,000.
This salary information was based on graduate data from the past 3 years and reflects annual salaries for graduates who claimed they were working more than 30 hours per week. Graduates who quoted salaries below $10,000 and above $200,000 per year have been excluded. Note that NAIT publishes the median salary instead of the average to minimize the potential of outlying salaries distorting the mean. Data represented here may differ from other data sources due to differences in definition or differences in timing.

Take your career planning to the next level

This program can be used as a step toward earning higher credentials and/or certifications.

Further education at NAIT

Certification(s)

After graduation and required work experience, you may also be eligible to join the following professional associations:

Post-secondary articulation agreements within Alberta are approved by the Alberta Council on Admissions and Transfer (ACAT). To view the details of specific agreements, please visit transferalberta.ca or contact articulations@nait.ca For questions regarding transfer agreements or to obtain a course description/outline that is no longer available on our website, please contact articulations@nait.ca.

Work Experience Placements

Courses and Advanced Credit

Current and recently admitted students can find information and updates about their program on their My Program page in the MyNAIT Portal. To monitor your course progress and the courses still needed to graduate, visit your Academic Progress Report.

Advanced Credit

You may apply for advanced credit once you have been accepted into the program. Advanced credit can be Transfer Credit (for completed post-secondary courses) or PLAR (Prior Learning Assessment and Recognition).

Transfer Credit

In addition to the common guidelines outlined on the Transfer and Credit Options section, your program has other advanced credit requirements that are applied to each request including:

  • You must have completed the course or program no more than 7 year(s) ago unless a formalized articulation agreement is in place
  • You must have a minimum mark of D in the course(s) or program

Read more about advanced credit or contact us about applying for credit for this program.

Courses

Expand each course below to see details about credits, requisites, scheduling, and more.

Tuition & Fees

Scholarships & Awards

The following scholarships and/or bursaries are available to you as a student in this program. To access your opportunities, visit the Student Portal.

Admission Requirements

Want to learn more about this program?

Thank you for your interest! We want to get you in contact with the right person to answer your questions. If you are a current or recently admitted student you can find program and course information as well as contact details for your program on the My Program page on the MyNAIT Portal.

General inquiries

Please contact the Student Service Centre for general inquiries such as:

  • Student application support
  • Program entrance requirements, tuition & fees, and how to apply
  • Program admissions process
  • Enrolment support
  • Student funding options
  • Fee and refund inquiries
  • General program and course withdrawal procedures
  • Navigating nait.ca and MyNAITPortal

Contact Student Service Centre

Program-specific questions

Please fill out the form below if you have any program-specific questions relating to:

  • Program details
  • Work-integrated learning and cooperative education
  • Advance credit and Prior Learning Assessment & Recognition (PLAR)
  • Program and course withdrawal



The personal information on this form is being collected under the authority of the Post-secondary Learning Act and section 33(c) of the Freedom of Information and Protection of Privacy Act (FOIP). The information will be protected by the provisions of FOIP, and will be used for the purpose of registration and administration of the event. If you have any questions or concerns about the collection, use, security or disclosure of the personal information, please contact General Council at 780.471.7664 or legal@nait.ca.

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