Visual Communications

What to expect

Students considering this area of emphasis should have a creative mind and an interest in design, typography, colour and corporate identity/branding.

The Visual Communications area of emphasis will give you the skills you need to be a professional graphic designer. You will learn how to create high-quality, eye-catching products by applying advanced design principles. Courses will focus on two core software tools that will help you accomplish this goal: Adobe Photoshop and Adobe Illustrator.

Supplemental courses will teach you the practical and theoretical sides of visual design, such as colour theory, typographic history and the art of telling a story using characters and images. To round out the program, you will also take time developing a portfolio and learning the business side of this industry.

As a graduate, you will understand how to translate ideas into a finished product that clearly and creatively delivers a message.

Careers

Common jobs for Visual Communications grads are

• Media Designer
• Graphic Designer
• Commercial Designer
• Print Operator
• Creative Director
• Package Designer
• Advertiser/Branding Specialist
• Marketer
• Front-End Web Designer
• UI/UX Designer