Continuing Education

CCTW310 - Web Usability and Analytics

Course Code

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Course Overview

Expand your knowledge of web content strategy, analytics and web usability testing. With the skill that you gain in this course, you will have the technical skills and conceptual tools needed to create and manage web content.

Graduates of this course will discuss the legal issues associated with web usability testing and be able to apply technical considerations and practical web testing methods. You will also be able to implement strategies to gather website data and manipulate it with analytical tools. As a graduate of this course you will also be able to enrich websites with content relevant to your target audience, and manage CMS data, Microformats, Microdata, JSON-LD, and accessibility standards.

This course is taught using Open Source tools and browser add-ons which you can download and install on your own computer for free.

Prior to enrollment in this course it is recommended that you complete CCTW300, Web Design Level III.

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