Mix creativity, strategic sales and business insight and you’ll get marketing as a result. Marketing requires imagination, keen knowledge of one’s audience and the ability to position products and services against the competition. If you’re a strategic and creative problem solver, a career in marketing could be right for you.
In NAIT’s marketing program, all the courses are project-based, technology-infused, and student-driven. Students engage in various active learning strategies, hand-on tasks for real world clients to ensure you are career ready, including computer simulations, media creation, and digital marketing.
After completion of the fifteen core business and marketing courses, you’ll be able to choose five electives from a list of six course options. Each student has the flexibility of selecting one of the following Marketing pathways: digital marketing, sales, or marketing communications.
The 2-year diploma program has been developed in consultation with industry partners.