Business Administration - Marketing

Combine creativity, strategic sales and business insight, and you get marketing. Marketing requires imagination, a deep understanding of your audience, and the ability to position products and services against the competition. If you're a strategic and creative problem solver, a career in marketing could be the perfect fit for you. 

In NAIT’s marketing program, all courses are project-based, technology-infused and student-driven. You’ll engage in active learning strategies and hands-on tasks for real-world clients, ensuring you’re career-ready. These experiences include computer simulations, media creation and digital marketing. 

Graduates will have a wide range of career opportunities in marketing, including roles such as advertising account manager, brand manager, market research analyst, marketing manager, social media specialist and more.